Expert Led Workshop hosted by Cara McFadyen

Authentic influence: Defining and owning your professional brand

Hosted by: Cara McFadyen | Chartered Marketer, former CMO, founder of Ooshka

In a market built on reputation and relationships, your personal brand is your most valuable asset, but few professionals take the time to define it.

In this session, Cara will share a practical framework for understanding, articulating and activating your personal brand.

You’ll learn:

• Why personal brand matters (even if you’re not “selling yourself”).

• How to identify the strengths and stories that shape your reputation.

• Simple ways to make your expertise more memorable and referable.

The session will be interactive, if you’d like to take part, have a pen and paper ready for a short exercise to map your personal brand in real time.

Perfect for: Camelot Experts and consultants who want to refine how they present their value, or those who advise clients looking to build visibility and credibility in the market.